LEARN & APPLY
Online lessons and practical assignments for your own business idea.
TEST YOUR IDEA.
BEFORE YOU
INVEST.
You've worked hard for your savings.
Find out if your business idea deserves them.
8
weeks of structured learning
8
individual coach calls
1
Investor Simulation Session
One business case.
A clearer decision.
01 / FIRST, FIND OUT
FOR FIRST-TIME FOUNDERSTHE EXCITEMENT
IS REAL.
IS THE BUSINESS?
A name. A logo. A place you've already pictured opening.
It's easy to start spending before you've asked the difficult questions. Will people pay? Do the numbers work? What would make this worth pursuing?
The DECISION Bootcamp helps you work through those questions and build a business case you can explain, challenge and defend.
Here's what you actually build“Will anyone buy it?”“Can I afford to run it?”“What am I missing?”
02 / START WHERE YOU ARE
AN IDEA IN YOUR HEAD.
A LOT ON YOUR MIND.
You don't need a business degree or a perfect plan. You need an idea you're willing to question and time to do the work.
- You want to start your first business.
- You have savings you don't want to spend blindly.
- You're open to what the research tells you.
- You want guidance while you build your case.
03 / SOMETHING YOU CAN USE
YOUR IDEA. PUT TO THE TEST.LESS GUESSWORK.
YOUR BUSINESS CASE.
Work on your own idea throughout the bootcamp. Each step adds evidence to the decision you're here to make.
SPRINGLABTHE DECISION WORKBOOK
ILLUSTRATIVE PREVIEW01 / 04
The goal is a considered decision. That might mean launching, adjusting your idea or choosing not to invest.
04 / GUIDED, ALL THE WAY
A STRUCTURE THAT FITS REAL LIFEYOU DO THE WORK.
YOU DON'T DO IT ALONE.
Clear lessons. Work on your actual idea. Feedback that helps you take the next step.
GET FEEDBACK
Eight individual video coach calls and private written feedback on your assignments.
DEFEND YOUR CASE
Present your business case to Charbel in an additional Investor Simulation Session. Explain your evidence and recommendation.
- Delivery
- 100% Online
- Language
- In English
- Weekly commitment
- 5–6 hours/week
- Start date
- Start Anytime
Eight weeks of learning, with twelve weeks to complete your case.
YOUR COACH, CHARBEL.05 / SOMEONE WHO'S BEEN THERE
HI, I'M
CHARBEL.
Three-time founder.
Fifteen years in marketing and strategy.
A lot of lessons along the way.
I've built businesses and supported more than 30 brands. I know how convincing an idea can feel before the difficult questions have been asked.
I built the DECISION Bootcamp to help you take your idea seriously enough to test it. We'll work through the evidence together, so the decision stays yours.
View my experience on LinkedInWHAT WORKING WITH CHARBEL CAN FEEL LIKE
Founder and client experiences from working with Charbel.
THIS WAS MY FIRST BUSINESS,
and I needed someone who would take my ideas seriously... Charbel helped me do exactly that.
Andre SamahaFounder of Utopia Inn, Kobayat
Read full testimonial 
AS A FIRST-TIME FOUNDER BUILDING WEEMOTELY...
what stood out was his ability to listen, understand the bigger picture, and offer practical advice.
Wadih Al HaddadFounder of Weemotely
Read full testimonial 
HE NEVER TRIED TO CHANGE OUR VISION.
On the contrary, he helped us refine it, structure it, and make it more relevant, practical, and commercially viable.
Nadine SeifAvaia
Read full testimonial 
HIS VALUABLE INSIGHTS AND CONTRIBUTIONS
played an important role in shaping our marketing strategy.
Tarek & JeanCo-founders, Laff w Dawaran dance studio
Read full testimonial BEFORE YOU INVEST
Good Reads that are worth your time.
(Written from real business experience.)
3 MIN READRead article
3 MIN READRead article
4 MIN READRead article
3 MIN READRead article
3 MIN READRead article
01 / 05
06 / GOOD QUESTIONS
LET'S CLEAR
THINGS UP.
Still wondering about something?
Apply and discuss it with Charbel
Do I need business experience?
No. The programme is built for first-time founders, including people without a technical or business background. You'll work through the decisions step by step.
Is it eight weeks or twelve?
There are eight weeks of content, with a total 12-week window to finish. Your eight coach calls, private written feedback and additional investor simulation session sit within that 12-week window.
Will I work on my own business idea?
Yes. You'll research your customers, work through your pricing and financial projections, prepare a 90-day marketing launch plan, and bring it all together in your business case.
What if the idea doesn't hold up?
That is useful information. The purpose is to make an informed decision before committing more money. You may decide to adjust the idea or not proceed.
How much time do I need, and when can I start?
Plan for 5–6 hours per week. The programme is 100% online, with online lessons and individual coach calls by video. Everything is in English. You can start anytime, with eight weeks of content and a 12-week completion window.
What is the investor simulation session?
An additional session with Charbel, alongside your eight individual coach calls. You present your business case and explain your evidence, assumptions and recommendation in a practice investor review.
What happens after I apply?
Charbel reviews your answers and responds within 48 hours to discuss suitability and next steps.
Does applying commit me to joining?
No. Applying does not enrol you. Charbel will share the programme fee before you decide whether to join.
What happens after I finish?
You keep access to the course videos and materials. Ongoing assignment support ends after your business case defence. One free 60-minute individual call is available within six months.
Does the bootcamp guarantee my business will succeed?
No. It gives you a structured way to test your assumptions and build your business case. The evidence, the decision and the risks still need your judgement.
THE DECISION BOOTCAMP / BY SPRINGLAB
BEFORE YOU
GO ALL IN,
FIND OUT FIRST.
Your next move doesn't have to be a leap.
It can be a decision you've worked through.
Apply. Charbel responds within 48 hours. Decide after you discuss the programme.
Big decision ahead? Start with a little clarity.
Explore free guides to help you think through your next business move.
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