THIS WAS MY FIRST BUSINESS,

I worked with Charbel Karam from the very beginning of Utopia Inn, my hotel in Kobayat, Lebanon. This was my first business, and I needed someone who would take my ideas seriously and guide me through building solid foundations for a brand people could trust. Charbel helped me do exactly that.

From brainstorming the concept and logo to thinking through the business structure, visual identity, packaging, and setting up and managing our social media accounts, his support brought clarity and direction to the project.

What I valued most was feeling that my ideas were heard and respected, while receiving the guidance I needed to turn them into something concrete. That made a real difference to me as a first-time business owner.

I’m grateful for his contribution to Utopia Inn and would warmly recommend him to anyone looking for a thoughtful, committed partner to help shape their brand and bring their business idea to life.